Flacodin

Project type: Packaging design
Industry: Pharmaceutical

Tools: Illustrator, Inventor, Dimension.

The pharmaceutical packaging is a small dropper bottle of liquid with a white cap on top. The label on the front of the bottle is green with white text that reads "Flacodin" in a bold font. On the left side of the bottle there is box with the same color scheme and brand, with more information about the product, including its ingredients and instructions for use. Both packaging are floating on a scene with light green background.

Overview​

Vidora is a pharmaceutical industry which produces supplements, medicines and personal care products.

Challenge

Creation of a pharmaceutical packaging design for two pharmaceutical forms of simethicone: solution and liquid capsules.
Two rectangular boxes with green and purple panels and a front panel that reads "Flacodin" in a white bold font.
The goal of this project was to create the name and packaging for simethicone under the Vidora brand, for both solution and liquid capsule forms. Simethicone is a medication used in the treatment of flatulence, and this type of product has a well-established visual identity based on the prevalence of the use of the color green.

Packaging Specifications

Box

Material: Folding carton
Finishing: UV coating
Colors: 6×0 (CMYK + Pantone 269C + Pantone 369C)

Bottle

Material: White plastic bottle with dropper and couche paper label
Finishing: –
Colors: 6×0 (CMYK + Pantone 269C + Pantone 369C)

Blister

Material: Aluminium foil
Finishing: –
Colors: 1×0 (CMYK + Pantone 369C)
white dropper bottle with green label, two rectangular boxes with green front panel. all packaging standing on a light green surface with light green background.

Printing approval

After completing the design, the files were sent to the printing company. The first step in the printing approval process was to approve the digital printing proofs that served as a base for plate preparation.

Next, I was present during the first printing session of each packaging to check the color balance and identify possible design mistakes. Some minor adjustments were suggested regarding the amount of yellow ink, and after calibration, the result was successfully printed and approved.

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